VMC for application migration

A common use case for VMware Cloud on AWS is to leverage it to move a single application or type of applications.

VMC as burst capacity

As I am based in the UK, I often work with customers based in central London who face a common issue: real estate is expensive. Many of our customers are dealing with space, power or cooling constraints which means they cannot increase the size of their IT infrastructure because of expensive square footage. VMware Cloud on AWS gives them the ability to burst to the Cloud on a temporary basis (giving them time to address the capacity constraints) or permanent basis (making VMC a permanent extension to their D.C.).

VMC for geographical expansion

A number of our customers want to leverage VMware Cloud on AWS to expand into a new market. As the VMC SDDC can be deployed in a matter of hours, it allows customers to enter a new market without having to commit CAPEX. A side benefit of using VMC for this use case is that, if the market expansion were to fail, customers can exit the market as fast as they entered it (they are not left with racks of hardware).